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How Artificial Intelligence can support Open banking

With Open Banking just around the corner there is a lot of buzz from the industry about what’s to come, but not much has been heard as yet from consumers. Analysis of social media through our artificial intelligence tool has confirmed that much of the discussion is dominated by industry players, while the voice of the consumer is largely lost.

While Open Banking remains a mostly unknown concept in the mind of the consumer, artificial intelligence can help reveal consumer perspectives on the issues involved, and so has a key role to play in the development of Open Banking solutions.

Brand & Comms expert Bradley Taylor will use our artificial intelligence tool to look at Open Banking through the eyes of the consumer to see what barriers need to be overcome and where the key opportunities lie.

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Bradley Taylor
UK Head of Brand and Customer Experience